What we do

Afro Celtic is a strategic design studio. We address social & business challenges through a process of design driven innovation.

We collaborate with our clients to cultivate rich insights, develop new products & solutions, as well as design fresh experiences that will help them innovate and grow.

We are a collective of storytellers, strategists, CX specialists, economists, artists and technologists.

We have delivered in over a dozen markets, in counties as diverse as South Africa, Egypt, Kenya, Nigeria, Ghana, UAE, USA and Ireland. For companies such as SAA, AXA Mansard, MTN, Orange, Deloitte, Nedbank, Google, Merck, Nestle, Multichoice, TBWA and others.

 
 

Our Approach

We deeply immerse ourselves in the existing paradigm by garnering a full understanding of the macro economic environment, the strategic challenges and then unfold a human centered design process to rethink and re-imagine multiple possibilities to allow us to better shape and curate the future in an evolving global economy.

We then bring together the appropriate mix of capabilities to develop a new product, implement a solution or change the way market thinks about a business or a brand.